Ines Kljucar
Chief Commercial & Digital Officer
Biography.
Ines Kljucar holds a master’s degree in international management and finance from Humboldt University, Berlin as well as an Executive MBA from INSEAD. After having started her career as a management consultant with Roland Berger Strategy Consultants she joined the B2B industrial world at Bosch Building Technologies where she drove organisational change in sales and key account management and later became product manager for smart home solutions. She joined the Phoenix Mecano AG, a Swiss listed industrial component manufacturer, in 2016 as Deputy COO and drove the turnaround of one of the business areas, led a manufacturing company of transformers as the CEO and later became the Head of International Sales. Since 01/2023 she is Chief Commercial & Digital Officer of the group, driving the mindset change towards a customer driven-, solution focused organisation thereby driving digital business innovation. Additionally she heads the business area Automation Modules since 01/2024, which comprises a highly specialized product and service portfolio of mechanical positioning systems, connecting & profile technology and digital assembly solutions for the shopfloor.
Talk.
Change Through Innovation: Fostering Intrapreneurial Mindsets to Build Bridges to Modernity in a Classic Industrial Manufacturing Company
How can an old-fashioned and somewhat conservative industrial manufacturer with decentralized structures and autonomous country organizations foster a vibrant culture of innovation? Despite traditional organizational patterns and potential conflicts, Phoenix Mecano AG has managed to awaken an entrepreneurial spirit and intrapreneurial mindset. Concrete case studies will demonstrate how core group values, engagement, and passion have led to innovative products, such as the electrically powered Ezoord Bike Repair Stand – built with the group’s sophisticated portfolio of lifting columns and innovative additive manufacturing techniques, featuring digital business models and community-building elements.
In our presentation, we’ll explore why innovations can’t always be initiated top-down, and how cultural openness within a traditional company helps overcome barriers and create new opportunities. Be inspired by how something unconventional can emerge – even in classic manufacturing environments.